music album pormotion posters purpose and effect

The kings of Leon poster is very effect for different reason. The creator of the poster clearly put a lot of thought into it to give everything we see a purpose and meaning. The main thing we notice is the picture in the middle. This is different to most images we would see within the indie genre as it fits more within the rock style imagery. However, the reasoning behind this could be to show how the band are developing themselves, and willing to experiment with their music. The picture stands out further through the use of the eagle mixed in with the band members faces. This is a creative way to symbolise and play on the title of 'the night'. Furthermore, this is emphasised again through the colour scheme being a pale lime green, one in which most people associate with night vision goggles. In addition to this, it also adds a meaning to this, it also creates a better meaning of the album being darkness. This allows the audience to understand that the album may target some dark themes. This is effect to the audience as they will be able to make a connection of the picture to the album name making it more likely to stick and be remembered.  

The title of the band is clearly placed on the top of the poster which is one of the first things we see. When it comes to the positioning on the poster, we mainly look straight at the image and then the information below as it is easy to miss what is about it. However, due to all the texts being on a black back ground we are more likely to see it. This is used to a greater extent by using the text as white on black which stands out from the rest of the colour scheme on the poster.

The same effect is used on the release date, due to it being another main factor of the poster; we see another class of red on black. This is something else in which will draw the audience in as it stands out. The purpose behind this is to give information to the audience about the band and key information they should remember, by making the release date stand out it will be more likely for fans to do this.

The use of the font can be effective too as we see the entire poster written in something similar to a coding font. This can be linked to cctv or computers to express the theme of danger and unpredictable. This can create the effect of how the band are trying to be rebellious and creative through linking cctv and computers to criminals, giving the rebellious edge.